In 2018 I attended the annual conference of the PPA (Professional Photographers of America). After being inspired by the various speakers, I thought about developing a different “brand” for a new photography venture.
What I chose was a very high end, concierge model of portraits for senior citizens. I had always felt that there was a lack in that area — I had experienced people scrambling to look for a good photo of a loved one after they had passed, for example, and often finding that the last professional shot was from some even many years prior.
I spent almost two years developing this concept, including sourcing a supply of museum-quality hand-carved frames, and obtaining various pieces of equipment best suited to my business model.
I had just completed the web site, and was about to start marketing when COVID-19 struck. And here I was with a business proposal geared exclusively to people 75 years and over! So everything went on hold for what I hoped would be a few months. Unfortunately, as we enter 2022 I have not launched Goldleaf Portraits… but I am hoping to start in the first quarter of 2022. Time will tell if this concept will be successful, but the nice thing about semi-retirement is that I do not need any specific success level — if I sell 10 per year I will be quite happy.
You can see the website here: Goldleaf Portraits Website